kennedy space center (ooh/ digital campaign)
the original, epic, universe.
before universal’s epic universe. before celestial park. before the wizarding world. dark universe. and nintendo world. even before the dinosaurs, hamburgers and smartphones…there was the real Universe. the final frontier. the great unknown. the boundless expanse. and kennedy space center is your portal to experiencing its epicness. missions to mars. the moons of saturn. satellites. and moon landings. no vacation to orlando is complete without landing at kennedy space center.
universal’s epic universe theme park opened in the summer of 2025 in orlando, fl. we were asked to create an ooh campaign that took a gentle jab at them in order to try and capture 2% of the in-coming visitors. creative directed and wrote the following…
creative director. writer.
the gantry lc-39
kennedy space center launched a new attraction - the lc-39. they asked us for an ooh campaign to attract visitors. well. we know that when on vacation there’s downtime, over-charging, crowds and so it goes. this campaign aims to show folks that lc-39 is a better time than doing the same thing over and over, or even nothing at all.
