amblyopia world campaign
the amblyopia world campaign ‘rescue’ series ran in 2018 (i rescue) and 2019 (3d rescue). our goal was to help as many kids as possible test and treat themselves for amblyopia or lazy eye.
i rescue
i rescue: d&ad, cannes, clios, communication arts, eldorado, ojo, epica
3d rescue
the just as meaningful, yet not as ‘ad awarded’ follow up… love this one.